Apsley Tailors set to dress Sahara Force India for success until 2018
In the captivating world of Formula One - a world which oozes enduring glamour - there's one team that can settle in on the winners' podium when it comes to style. Sahara Force India and Apsley Tailors have just announced that our winning partnership will continue for the next two Formula One seasons, with the race drivers and senior management team being fitted for a range of beautiful bespoke clothing options.
Everything about a Formula One car is bespoke – whether it’s the driver's seat or the aerodynamics that shape the car – so it’s only right that Formula One drivers enjoy their own bespoke suits away from the track. With the expertise of our dedicated tailors here at Apsley, Sahara Force India can effortlessly achieve the best look and style for the best results and impact.
After all, attention to detail is everything in a Sahara Force India Formula One car as the team pursues performance, strength and speed. At Apsley, we put the same detail and care into every garment and every stitch.
The drivers’ stunning new suits, delivered ahead of the start of the new season, are testament to the passion we share with the team. Made from a super fine and lightweight grey wool with the finer details in Sahara Force India’s trademark orange, the suits are set off by crisp white shirts in the highest quality Egyptian cotton.
I'm so excited that our partnership with this exciting and innovative team will continue over the next two years.